This SEO Mini Book includes the following sections:
I. Introduction – What Is SEO
1. How Search Engines Work
2. Differences Between the Major Search Engines
II. Keywords – the Most Important Item in SEO
1. Choosing the Right Keywords to Optimize For
2. Keyword Density
3. Keywords in Special Places
a. Keywords in URLs and File Names
b. Keywords in Page Titles
c. Keywords in Headings
III. Links – Another Important SEO Item
1. Why Links Are Important
2. Inbound and Outbound Links
3. Anchor text
4. Link Practices That Are To Be Avoided
IV. Metatags
V. Content Is King
1. Topical Themes or How to Frequently Add Content to Your Site
2. Bold and Italic Text
3. Duplicate Content
VI. Visual Extras and SEO
1. Images
2. Animation and Movies
3. Frames
4. JavaScript
VII. Static Versus Dynamic URLs
VIII. Promoting Your Site to Increase Traffic
1. Submitting Your Site to Search Directories, forums and special sites
2. Specialized Search Engines
3. Paid Ads and Submissions
For more information info@seo4traffic.com
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